Portimão’s Crown Jewel and the Timeless Charm of Bela Vista Hotel
Nestled in Portimão, a sun-soaked resort town on the western fringes of the Algarve, one can revel in the splendour of Praia da Rocha, arguably Portugal’s most renowned beach. With near-constant sunshine, abundant golf courses, vibrant nightlife, and a robust tourist infrastructure, this quaint town draws a global tapestry of visitors.
Though the town thrives on tourism and offers tantalising natural vistas, its architectural ethos is comparatively understated when juxtaposed with Algarve’s more scenic locales like Loulé or Lagos.
Amidst Portimão’s uniformity stands the Bela Vista Hotel, a beacon of elegance. This refined 19th-century family mansion, transformed into a boutique hotel, perches above the beach, offering commanding views of the Atlantic Ocean. Its presence predates the tourism surge, having served guests since 1934. “Bela Vista was established long before the tourist boom. Our unique features position us as a landmark in the region,” notes Gonçalo Narciso dos Santos, the hotel manager of Bela Vista Hotel.
Bela Vista became the first hotel in Algarve in the 30s, which also received the Relais & Chateaux status. Gonçalo Narciso dos Santos is overlooking the property from its inception; he’s putting his perspective towards luxury service and its meaning, as he shares: «Nowadays luxury is perceived as something completely different from what it used to mean. It should not be only about the opulence of the buildings, decoration or the abundance of the elements of luxury design/ outlets like spa, cafes on the property.»
Hence, here, Gonçalo’s goal is to ensure that each guest perceives a shelter-like feeling in the hotel; the noise and bustle from the outer world are left behind as one step inside this lost-in-time-interiors with uplifting, colourful design elements. The staff is enthusiastic about your well-being here; they might easily take the initiative and suggest things you haven’t said yet but were thinking about doing.
"Staying at a hotel like the Bela Vista, where every detail is meticulously considered, is undoubtedly special. However, we'd be just another Algarve hotel without our dedicated staff ensuring guests feel like part of the family. True hospitality is about treating guests as family," affirms Gonçalo.